What "premium" looks like on a carton
Modern beauty brands lean minimal: a confident wordmark, generous whitespace, a single muted brand color, and small-set ingredient lists in a sans-serif you can actually read. Pack AI's AI brief is tuned for this aesthetic — Aesop, Glossier, Drunk Elephant, Rare Beauty all live in this design vocabulary, and the editor defaults nudge you there too.
You can also start from scratch in the editor and pick your own typography, colors, and layout. Either way the output is print-ready.
Product categories Pack AI works well for
- Skincare — serums, moisturizers, cleansers, masks
- Color cosmetics — lipstick boxes, palette sleeves, blush compacts
- Fragrance — perfume bottle cartons, candle cases
- Hair care — shampoo and treatment bottle boxes
- Bath & body — soap bar wraps, bath bomb boxes, body oil cases
- Wellness adjacencies — supplements, herbal teas, candle gifting boxes
What goes on a cosmetic carton
- Brand wordmark on the hero panel
- Product name + key claim ("Vitamin C Serum · 30 ml")
- Ingredient list (INCI) on the side panel, set small
- Volume, batch, expiry, country of origin on the bottom panel
- Period-after-opening symbol (the open jar icon)
- Recycling symbols, vegan / cruelty-free marks
- Brand URL or QR code linking to a how-to-use video
Who uses Pack AI for beauty packaging
- Indie beauty founders launching their first SKU
- Estheticians and salon-brand spin-offs going retail
- Apothecary and natural skincare makers
- Established brands prototyping new product lines before sending to an agency
Design your first cosmetic carton.